Description

The aim is to:

• Confront complex questions in international strategic management by breaking them up into smaller, analytical, more manageable ones,
• Bring evidence to bear on particular questions in international business,
• Develop hypotheses and form conclusions based on available evidence,
• Integrate the development of innovation strategy, innovation management and planning within the international strategic management process.

Compétences visées

Upon completion of the course students should:

• Develop their capacity to think strategically about a company, its present position, its long-term direction, its resources and competitive capabilities, the calibre of its strategy and its opportunities for gaining sustainable competitive advantage and build breakthrough innovations,
• Develop their skills in conducting strategic analysis in a variety of industries and competitive situations and especially to provide a stronger understanding of the competitive challenges of the global market environment,
• Gain experience in crafting business strategy, reason carefully about strategic options, use “what if” analysis to evaluate action alternatives and make sound strategic decisions.

Disciplines

• Sciences de gestion et du management
• Sciences économiques

Contacts

Responsable(s) de l'enseignement

• Thierry Burger-Helmchen

MCC

Les épreuves indiquées respectent et appliquent le règlement de votre formation, disponible dans l'onglet Documents de la description de la formation.

Régime d'évaluation

ECI (Évaluation continue intégrale)

Coefficient

4.0

Évaluation initiale / Session principale - Épreuves