Digital Product Management

Digital Product Management
Master Management et commerce internationalParcours Management des projets internationaux

Description

This course provides a deep understanding of the key role of a product manager in defining, planning, and delivering successful products. You will learn the fundamental concepts of product management (product strategy, product discovery, product delivery). The course will emphasize best practices for creating products that meet customer needs and generate value for the business.

Compétences visées

  • Ability to identify customer needs and translate them into clear and achievable product requirements,
  • Proficiency in using quantitative and qualitative data to make informed decisions and measure product outcomes.

Disciplines

  • Sciences de gestion et du management

Autres contacts

Responsable de l'enseignement : Alexandre Briclot